October2017

The Global CEO Of CP+B Proves Her Aptness In Leadership Matters

In the corporate world, planning for the future is vital as it helps to foresee the possibility of various occurrences taking place. As a manager, it is one’s responsibility to ensure that appropriate strategies have been developed to assist in the process of tackling any challenges in case they arise. In a corporate environment, plans don’t help if they are not put into action and used to assist in advancing the mission and vision of a particular organization.

According to Campaignlive, Lori Senecal has the ability to put matters into action and create success in an environment that may appear to be very hostile to other marketers. As the Global CEO of CP+B, she has been tasked with the massive task of ensuring that the company can expand into different regions of the world. Getting clients to accept a product is not an easy undertaking, and this is the basic idea of marketing.

Therefore, it is crucial to adopt the best strategies that will ensure that success in the marketing field achieved. The organization has about eleven offices in different parts of the world, and it is the responsibility of Lori Senecal to ensure that all the branches share information appropriately, and that the delivery of products to different parts of the world is hastened.

Globalization is being taken up by nearly all organizations. Therefore, it is needful to ensure that appropriate techniques are used in the process of looking for a viable market where a company can start supplying its products. The unique thing about Lori is that she has only been working in the organization for a limited period, but she has been able to identify more areas of the globe where there are better opportunities that can be taken up and used for profit generation.

To be a marketer, one needs to have a keen eye and identify with great ease areas of the economy that remain untapped. Additionally, one should not be of faint heart as giving up can lead to missing out great opportunities that can be taken up and transformed into successful endeavours. Follow her Twitter page

See more: http://www.adweek.com/tag/Lori-Senecal/

The American Institute Of Architecture

The American Institute of Architects (AIA) was established in 1857 by thirteen architects. The purpose for the organization was to give credibility to their field. Prior to the creation of AIA buildings were often designed by people who were not true architects. This original group of architects sought to promote the field of architecture and professional architects, and also to put an end to individuals without education or licensing in architecture from working in the field.

The organization started in New York City with the original members including the following Architects:

1. Charles Babcock
2. Henry W. Cleaveland
3. Henry Dudley
4. Leopold Eidlitz
5. Edward Gardiner
6. Richard Morris Hunt
7. Fred A. Petersen
8. Jacob Wrey Mould
9. John Welch
10. Richard M. Upjohn
11. Joseph C. Wells
12. UNKNOWN
13. UNKNOWN

Today, the AIA is headquartered in Washington, D.C. and has grown to include 260 chapters all over the world. The membership currently exceeds 90,000. Each of those members occupies one of five membership levels. Architect Members are licensed architects. Associate members are unlicensed and working professionally with a licensed architect. International associate members are architects licensed outside of the United States. Emeritus members are 15 year members who are 65 years or older and no longer working as an architect. Allied members are persons working in related fields such as publishers, engineers and planners.

The goals of AIA are to continually promote the standards that members adhere to. Members of AIA are dedicated to a code of ethics and professional conduct with all their interactions with clients and business associates. AIA architects use their collective power to influence government practices that affect the field of architecture and the of American way of life. It participates in decision making by federal, state, and local policy makers. To serve the public, The AIA serves the public by working with federal and local government in designing public spaces, protecting the nation’s infrastructure, and in developing appropriately-designed affordable housing for every American.

The AIA offers many services for students of architecture, licensed architects and the public. It offers its members professional development opportunities, model contract documents that can be used for the design and construction industry, information services, personal benefits and client resources. They help young professionals through an Intern Development Program, Architect Registration Exam preparation courses, and employment referral services. To date, the primary purpose of the AIA is still to raise public awareness of the value of architecture and the importance of good design.

Find more about American Institute of Architects: http://www.archdaily.com/tag/aia

Bridgett Scarr: The Creative Force Behind Colibri Studios

Bridget Scarr is a producer and writer who has a creative ability to put together inspiring content on multiple platforms that include virtual reality, augmented reality, digital, TV, as well as exhibitions that allow for direct interaction. Her content has reached a large amount of people who have been touched in their hearts and their minds. She has 15 years of experience with producing in animation, advertising, and TV and has been at the helm during the creation of children’s animation, dramatic presentations, lifestyle projects, and entertaining content that teaches people the facts surrounding important events that have occurred in the world. Today, Bridgett leads Colibri Studios with its content development and strategy, and she works hard to take projects from an idea phase to full fruition.

 

 

Inspiration and Purpose

 

At one time in her life, Bridgett Scarr lost everything that she personally owned. Instead of giving up on life and becoming bitter and burned out, she channeled her energy into creative endeavors. She admits that by digging deep she has been able to make a connection with her inner creative voice and that this has enables her to discover her passion for many things that she might not have found otherwise. She, now, feels grateful every day to be alive and working on content that has the power to change people’s outlook on life. Since creativity changed her life by allowing her to find her purpose, she works hard, every day, to use her gift to change people’s lives for the better.

 

Bridgett Scarr looks back at her time with Pollen Creative Media as a very successful and interesting part of her life. Along with her partners, she was able to bring the company from its meager beginnings to a company that with over 200 employees. The content that she helped to produce through the company was award-winning and helped brands with their advertising, branded content, broadcasting, and digital media.

 

 

A Bit About Bridgett’s Creation Process

 

Bridgett Scarr brings ideas to life by first gaining a solid understanding of what the best type of media will be to use to express them. She then looks to gather as much factual information as she can related to a project and looks for partners who can share what they know about it. After this, she looks for real people who have first-hand experiences with the topic of the content and then puts together the perfect team to make it all come about.

 

To learn more, visit http://bridgetscarr.com/.

Robert Ivy Leading American Institute Of Architects In Elite Directions

The architects of the United States have long had the desire to collaborate in order to help collaborate the state of the profession, and they have been doing so for the past 160 years (since 1857) through the American Institute of Architects (AIA).

Robert Ivy is the executive VP and CEO of the AIA where he is putting what he learned through his Tulane roots to good use and to the benefit of the organization’s over 90,000 members.

Ever since he assumed the role, Robert Ivy has been delivering his views on the industry and helping architects to expand from the traditional design only task to add a myriad of supplemental services while working towards helping the firms become more of total “creative consultants” so that they might begin to utilize their unique problem solving ability to tackle issues in other fields as well. He also has continued to share his view that architecture has now been nearly completely embedded with sustainability as the natural way to work. This means that the planet will continue to be hit with a more positive environmental footprint which should mean good things all around.

Follow Robert Ivy on LinkedIn

Indeed, he also wants to continue to increase projects which have the ability to positively affect public health as well. Ivy consistently points to the Olmsted design of Central Park as an example of where the architects wanted to mostly eliminate substandard housing and help to improve an area of New York City which was quite challenged in many ways. Eventually, the space did become a primary place of recreation and enjoyment of the city, but the motives were not all aligned in that direction to begin with. He wants to continue to encourage the members of the American Institute of Architects to push for similar efforts in their specific regions so that public health of US citizens will continue to be increased as an example for the rest of the world.

He has continued to receive awards as an author in both architecture and security, and his voice is one that is well respected architect when he expresses these views. The five levels of membership at the AIA gives architects a chance to collaborate on various different levels while also having the chance to take home one of the many awards offered. Robert Ivy will continue to take the AIA in new directions through his exemplary efforts of unification.

Learn more about Robert Ivy: https://www.kcrw.com/people/robert-ivy